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Volkskrant Magazine: Another Dutch Design — Joachim Baan - Creative Direction in Elegant Creativity
Volkskrant Magazine: Another Dutch Design
The national Dutch newspaper Volkskrant invited us, together with Parra, Noma Bar, Andy Rementer, Geneviève Gauckler, Arjan Benning & Nina Broersen, to create an image for their magazine to celebrate Dutch Design and the upcoming Dutch Design Week.
The image we’ve made is a collection of old and new icons of Dutch Design. From old windmills to the new CCTV building by Rem Koolhaas. From the Rietveld chair and the Chest of Drawers by Tejo Remy to the Egg Vase and Horse Lamp by Marcel Wanders. From the old Fokker and Daf airplanes and cars to the new Joolz strollers. All very Dutch, all beneath sea level…